Building Running Ahrens: Stories of Learning, Laughter, and Legacy

We didn’t start Running Ahrens because we had it all figured out. We started it because we didn’t.

After more than 30 years of marriage, four kids, a few businesses, countless failures, some really beautiful wins, and an ongoing effort to be decent humans, we realized we had some stories to tell. Not because they’re perfect stories, but because they’re real ones.

For over 20 years, we did nearly everything together—raising kids, building a life, and running Rule29. But a few years ago, we entered a new chapter. Justin continued with Rule29, and Sarah stepped into new roles outside of it. For the first time in decades, we weren’t creating something together professionally and we missed it.

That’s part of why we started Running Ahrens. We wanted to make space for something we could build side by side again.

We also created it because this is the kind of content we would’ve loved to hear years ago. When we were navigating early marriage, launching a business with a newborn at home, and learning, usually the hard way, how to hold onto each other through the chaos.


This isn’t a show about being experts. We’re not. But we are experienced and we’re willing to talk about what went well and what absolutely didn’t.

What we’re trying to do here is create something meaningful:

  • Something that makes you laugh and think.

  • Something that gives you a little courage to have those hard conversations.

  • Something that reminds you you’re not the only one figuring it out as you go.

We want Running Ahrens to be a safe and comfortable space to explore hard topics without judgment, just openness. We want to have the kinds of conversations that stretch you, encourage you, and make you feel seen.

That means interviews with people who’ve mentored us, inspired us, challenged us, and made us laugh until we cried. It means sharing the ideas, books, and stories that have changed the way we live and love. It means showing up as ourselves, different in so many ways, but deeply committed to the life we’ve built together.

This podcast is for anyone trying to stay in it for the long game. Whether that’s in marriage, parenting, faith, business, or just becoming more of who you’re meant to be.

We’re glad you’re here. Let’s keep running.

—Justin & Sarah

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Ep 3: Some Lessons from 31 Years of Marriage and Business